Ctrl C Ctrl V Advertisements by Bibhuti
There is nothing wrong in getting inspired from any original work in any creative field. Its a form of flattery. But, doing a blatant copy and hoping not to get caught is both unethical and foolish in these times when the world is getting smaller day by day. There is no dearth of such copy cats in the field of advertising. Here are 20 print ads with creative original ideas which were copied later.

Original Ctrl C Ctrl V
JINLI Cell Batteries (2008) Radioshack Batteries (2011)
JINLI Cell Batteries Radioshack Batteries
Agency: Beijing Huayida Advertising, China Agency: Arnold Worldwide, USA
Land Transport Safety Authority (1998) Land Transport Safety Authority (2010)
Land Transport Safety Authority Land Transport Safety Authority
Agency: Saatchi & Saatchi, New Zealand Agency: Draft FCB, Romania
Beka International Hairstylist (2003) Pantene Nature Fusion (2010)
Beka International Hairstylist Pantene Nature Fusion (2010)
Agency: Ogilvy, Brazil Agency: Grey, South Africa
Sportlife Chewing-Gum (2006) Stimorol Gums (2010)
Sportlife Chewing-Gum Stimorol Gums
Agency: JWT PPGH Group, Netherlands Agency: Ogilvy, South Africa
Nissan Pick-Up (2004) New Volkswagen Touareg (2010)
Nissan Pick-Up New Volkswagen Touareg
Agency: TBWA,France Agency: Mudra DDB, India
Loctite Glue Henkel (2001) Holys Mega Glue (2006)
Loctite Glue Henkel Holys Mega Glue
Agency: DM9 DDB, Brazil Agency: Ogilvy & Mather, Thaland
Omax Wide Angle Lenses (2009) LeicaShop Wide Lens Cameras (2009)
Omax Wide Angle Lenses LeicaShop Wide Lens Cameras
Agency: Publicis, India Agency: Demner Merlicek & Bergmann, Austria
Bic Extra Fine (2007) Papermate Extra Fine (2000)
Bic Extra Fine Papermate Extra Fine
Agency: Publicis, Singapore Agency: Young & Rubicam Caracas, Venezuela
Original Volkswagen Battery (2000) Koba Car Battery (2009)
Original Volkswagen Battery Koba Car Battery
Agency: AlmapBBDO, Brazil Agency: Fortune Promoseven, Oman
Davivienda Bank Money Transfer (2007) Western Union Money Transfer (2008)
Davivienda Bank Money Transfer Western Union Money Transfer
Agency: Leo Burnett, Colombia Agency: Saatchi & Saatchi, Vietnam
Racco Anti-Ageing Cream (Feb 2008) Olay Anti-Ageing Cream (Sep 2008)
Racco Anti-Ageing Cream Olay Anti-ageing Cream
Agency: ByVivas Curitiba, Brazil Agency: Saatchi & Saatchi, Singapore
Chesdale Cheese (2004) Kraft Foods Cheese (2008)
Chesdale Cheese Kraft Foods Cheese
Agency: FCB, Singapore Agency: JWT, UAE
Oil of Olaz (2006) Olay Total Effects (2008)
Oil of Olaz Olay Total Effects
Agency: Saatchi & Saatchi, Germany Agency: Saatchi & Saatchi, UAE
La Rose Lingerie Store (2002) Simone Perle Lingerie (2008)
La Rose Lingerie Store Simone Perle Lingerie
Agency: Strusi Estudio Creativo, Venezuela Agency: Liwa Advertising LLC, UAE
Philips Long-Life batteries (2005) Eveready Batteries (2007)
Philips Long-Life batteries Eveready Batteries
Agency: DDB, Brazil Agency: Rediffusion D Young & Rubicam, India
BMW X5 (2003) Volkswagen Touareg (2006)
BMW X5 Volkswagen Touareg
Agency: Leo Burnett, Norway Agency: Medina Turgul DDB, Turkey
Weru Soundproof Windows (2004) Strepsils (2007)
Weru Soundproof Windows Strepsils
Agency: Scholz & Friends, Germany Agency: Euro Rscg Adwork, Indonesia
Palladium Fitness Centre (1998) Weight Watchers (2006)
Palladium Fitness Centre Weight Watchers
Agency: Leo Burnett Madrid, Spain Agency: FCB, Germany
The Axe Effect (2003) Recycle Boutique (2007)
The Axe Effect Recycle Boutique
Agency: Lowe Pirella Fronzoni, Italy Agency: M&C Saatchi,New Zealand
Softee Toilet Paper (1998) Scottex Toilet Paper (2009)
Softee Toilet Paper Scottex Toilet Paper
Agency: Saatchi & Saatchi, Singapore Agency: DuvalGuillaume Antwerp, Belgium

Originally at http://adoholik.com/2011/04/24/ctrl-c-ctrl-v-advertisements/

Advertisements

1. “Scientific fact”

2. “Read these facts carefully”

3. “Here’s the bottom line …”

4. “This fact is verified by …”copywriting tips

5. “Want more proof?”

6. “A new study conducted by _____ proved …”

7. “This statement is supported by …”

8. “Many studies have already proven that …”

9. “Everyone knows …”

10. “Any expert will agree that …”

11. “Let’s face another harsh reality that …”

12. “The fact of the matter is …”

%d bloggers like this: